Skeleton Key

Research. Strategy. Planning.Minutes not weeks.

From campaign brief to a complete media plan in under 30 minutes. Research, strategy, and planning. Connected, sourced, and ready to use.

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One platform. Every stage of your campaign.

Research built for marketers

Category, competitors, consumers, culture, and social. Five dimensions running in parallel, finished in minutes, extensively sourced so you can trace where everything came from.

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Research workspace screenshot

Strategy powered by proven frameworks

Research feeds directly into four strategy documents: goals, personas, communications, and media strategy. Each builds on the one before it, so recommendations are grounded in your research, not generic templates.

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Strategy workspace screenshot

Planning informed by every step before it

Strategy becomes a complete media plan: budget allocation, channel tactics, audience targeting, and flighting. Generated through a multi-agent review pipeline, then fully editable. Every cell, every number.

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Planning workspace screenshot
Cross-output chat interface

Ask questions across all your outputs

Select any combination of research, strategy, and media plan outputs. Ask a question and get sourced answers that pull from across your campaign data.

Your Marketing Unlock

30 Minutes, Not 30 Days

Go from campaign brief to a complete media plan in under 30 minutes. Work that traditionally takes your team days or weeks.

Every Source, Traced

Every output includes a full references section. Trace where any piece of information came from.

Connected, Not Stitched Together

Research informs strategy. Strategy informs planning. Each phase builds on the last, so the whole plan is coherent.

Not a Black Box

Download to Word or Excel, edit every cell inline, or give the AI specific feedback and regenerate. You stay in control.

A Team of Specialists on Every Project

33 purpose-built agents covering research, strategy, and planning. Like having a full bench on every campaign.

Your Context, Built In

Upload your own documents and the AI incorporates them into every output. Briefs, decks, past research. So every output reflects your brand, not generic AI.

Try Skeleton Key Free For 30 Days

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frequently asked

questions

Who is this built for?
Marketing teams that spend time on research, strategy, and media planning. Whether you’re agency or brand, a team of five or fifty, if your workflow involves desk research, strategy documents, and media plans, Skeleton Key is built for you.
How is this different from ChatGPT?
ChatGPT is general-purpose. You prompt, it responds, and you copy-paste between conversations. Skeleton Key is a structured workflow built for marketing: it chains research into strategy into planning, sources its outputs with full reference chains, and uses professional frameworks throughout. The difference isn’t just quality. It’s that the outputs are connected.
Can I edit the outputs?
Yes. Research and strategy download to Word. Media plans are fully editable inline, every number, every cell. You can also use the Refine feature: give the AI specific feedback and it regenerates, with full version history so nothing is lost.
Is my data secure?
Your data is stored in a secure, isolated database. It’s never shared with other users or used to train models. Team access is controlled with role-based permissions.
What happens after the free trial?
After 30 days, you can continue at beta pricing: $1,500/month, which is heavily discounted off the standard rate. Your beta rate stays locked for 3 months after launch, even when pricing changes. No surprise charges.

Want to learn more?
Request a demo.

Request a demo or get in touch